Sustainable Marketing

Sustainable marketing through visual pampering

Unsubscribe from advertisements, turn down your electric heater, use Nordic Ecolabelled cleaning items, make a compost pile, plastic - no thank you, switch to energy-saving light bulbs, sustainable buildings, sustainable energy, sustainable clothing, sustainable diet, social sustainability. Sustainability, sustainability, sustainability. Sustainability is an absolutely inevitable trend - and fortunately for it.


We have to take care of our amazing planet, because that's the only one we have. At Videobrochure, we have a great passion for creating delicious things that do not burden our planet. The video brochure takes seven-mile steps when it comes to presenting your business as innovative, modern and sustainable.

Creative marketing creates bottom line results

It's the same old trotter: "Think out of the box", "This is your comfort zone - this is where the magic happens" or "If you keep doing what you've always done, you will keep doing get what you've always got ”. Clichés, you might be thinking. The pure phrases that over time have lost their essence.


At Videbrochure, we are aware of the message's leaked message. Yet we want to enforce it as something absolutely essential. Creativity breeds creativity, and therefore innovative marketing can create wild results for your company's bottom line. The combination of innovative and sustainable marketing is like butter on a freshly baked bun - it makes sense on so many levels.

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You can not help but look

The modern individual is inundated with commercial offerings during a completely ordinary day. Advertising is simply inevitable. However, the brain is so cleverly designed that it has learned to ignore many different marketing strategies.


Ad banners in your weekly magazine, the brochures at your local café and the glowing signs in the street scene are cleverly ignored. A fact that makes modern marketing quite challenging. Precisely for this reason, it pays to resort to think-out-of-the-box strategies, no matter how banal it sounds.


The video brochure spoils the consumer with something else. Something new. Something that captures the modern brain in a completely different way. The video brochure does not need to be read. It must be experienced. The recipient can indulge in your message through vivid images, captivating sound and the innovative experience itself. The video brochure adds a whole new dimension to your business.

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With the video brochure, innovation and sustainability go hand in hand

Maybe your company is branding a sustainable product. Maybe you want to modernize your company profile through green values. The video brochure creates exclusive storytelling through live images, and at the same time it is sustainable.


First, it is made on the basis of sustainable values. We use Nordic Ecolabelled paper, our suppliers are all CE approved, we can ship the video brochure by ship instead of plane, and we can produce the video brochure with solar heat as an energy source. Second, it has a recyclable value. Instead of handing out 2000 flyers, you can simply hand out 50 video brochures to the relevant recipients. Thirdly, Videobrochure collaborates with refurb.dk - Denmark's largest company in the recycling of electronic equipment.


Finally, you can make it attractive for the customer to return the video brochure if, for example, you issue a discount coupon on return. In addition, the video content can be changed continuously as needed, so you can easily and quickly update your marketing strategy.


Menøh '- what is a video brochure really?

The short answer is that a video brochure is what you want it to be. Videobrochure ApS in collaboration with nord advertising are the only ones in Denmark that produce video brochures for both private and business. That is why over the years we have developed a flexible product that we are very proud of. We have a knowledgeable eye for the good user experience, the modern aesthetics and the personal touch. We tailor your video brochure to exactly your company's look, so that your profile remains consistent and stylish.


You can choose to film your video content. You can also choose to animate it. You can also choose an exciting interplay between the two styles. The booklet itself can be in A5 format or A4 format. It can also be the size of a business card. It could also be that you want a seven-sided expression or something completely different. What suits your look?

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The possibilities of the video brochure are many

Dennis Bækgaard Stotz is marketing manager at nord advertising. He experiences the impressive effect of the video brochure on sustainable marketing strategies every single day: “We participate in the Building Green trade fair, which is a large trade fair within sustainable construction. Here are already several exhibitors who have purchased the video brochure. It is clear to see that credibility is strengthened and the customer's interest is sharpened when, as a sustainable company, you also use sustainable branding methods.


It's about taking its core values seriously, ”explains Dennis. The video brochure can also work in countless other contexts, eg as part of companies' HR optimization, as a tool at job fairs or for conferences: “When we produced our latest video brochure as part of our HR optimization, we suddenly got many more and significantly better applications in our recruitment processes. At the same time, it has been clear that many of our customers have taken a different view of us.


They are superpositive. They have not seen this kind of live marketing before, and therefore we become even more interesting to them, "says Dennis and explains:" It does not take long to produce a video brochure once you have the right ideas. At the same time, it is a very inexpensive way to improve your communication. It's both easy and fast to get started marketing and recruiting through live images. ”


If you have been turned on by the idea of sustainable and innovative marketing, call

29 99 17 94 and get smarter. You can also send an email to info@videobrochure.dk if it suits you better.


First meeting is non-binding and free - and we promise you that it will not be boring.

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